On the occasion of the 25th anniversary of Seabone, the submarine IP backbone that has been providing high-speed Internet connections globally since 1996, we collaborated with Sparkle on a campaign that highlighted its role as a leader among international service operators in Italy and a major player globally.
Connecting means creating relationships and generating opportunities for development, both human and economic. It was from this idea that we developed, together with Sparkle’s Communications team, a project capable of telling the story of Seabone’s evolution, highlighting its contribution in connecting continents and offering cutting-edge technological solutions.
Using the Dynamic brand methodology and in continuity with Sparkle’s corporate identity, we designed an identity that reflects connection, passion and resilience, resulting in integrated and consistent communication across all touchpoints. From set-up materials to digital and traditional applications, from content strategy to storytelling on social and digital channels, we created a visual language capable of telling the story of Seabone 25’s strength and vision.
Connections for human
and technological development.