Communicating the values and the contemporaneity of RUFA – Rome University of Fine Arts through the celebration of its evocative image, bodies in plastic poses that move on a typographic backdrop: form and content.
In promoting Open Day RUFA, we wanted to communicate its values, its modernity and its expertise in the training of tomorrow’s creatives. This is why we developed a visual to exalt aesthetics through corporate elements and lettering which then turn into textures. The students themselves are its core as they are the very protagonists of RUFA’s international growth.
Shape and Content.Nothing’s Over.
Creative & Art Direction