The project for Open Day RUFA starts from a simple concept: all roads lead to RUFA. The concept of the project draws inspiration from the Academy daily life itself: a vibrant and multidisciplinary academic environment open to cultural exchange and contamination.

The starting point is the academic life, a living environment, multidisciplinary, and free to interchange and contamination. Students are the very protagonists: where do they come from? In which point of their emotional and growth pathway do they are?

Different beginnings of different lives all converging on the same place: RUFA – Rome University of Fine Arts. Regardless the answers they can find, surely they are not alone.

This is Life.
Narratives.

Our lives express who we are. Our lives express where we go. Our lives express what we believe in.​

Facial expression, body paintings, gestures, and everything our bodies can communicate about us narrates a story.

RUFA OPEN DAY
RUFA OPEN DAY
RUFA OPEN DAY
RUFA OPEN DAY
RUFA OPEN DAY
RUFA OPEN DAY
RUFA OPEN DAY

Being true. Being ourselves. Being who we are in connection with others.
Our pains and joys shared with the neighbor. That's Life.

Creative and Art Direction
Emanuele Cappelli
Copywriting
Alessandra Giacomelli
Communication Strategy
Arianna Cappelli
Photography
Stefano Compagnucci
Post Production Image
Christian Rizzo
Video Animation
Pietro Ciccotti

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